4 Aug 2017

Full-Time Integrated Communications Specialist

KIND – Posted by CMurphyNew York, New York, United States

NOTE: This job listing has expired and may no longer be relevant!

Job Description

Who are we?

Since its founding in 2004, KIND has been on a mission to make the world a little kinder one snack and one act at a time. KIND was born out of its founder’s desire to create a snack that was healthy and tasty, wholesome and convenient. What began as a line of premium Fruit & Nut bars sparked the creation of an entirely new healthier snacking category. Today, KIND has a family of snacks that offer solutions for a variety of different occasions.

From the healthy snacks, we make to the way we work, live and give back, we are committed to making the world a little kinder, because we believe that there’s more to business than just profit.

We’re looking for passionate, conscious collaborators to help us meet our goals: to inspire kindness, with one tasty snack (and good act) at a time. If you’re looking to be a part of an inspiring, energetic and entrepreneurial environment, you found the right place.


What you’ll do

As an Integrated Communications Specialist, you will help external audiences understand what KIND means when we talk about doing the KIND thing for our world.

      Program Development & Execution

  • You will partner with the Director of Integrated Communications to develop and execute plans that build awareness of KIND’s social mission among external audiences (i.e., media; digital influencers; experts/partners; and the KIND community). To do this effectively, you will partner with cross-functional teams, and in particular the KIND Movement team, to develop and optimize programming that lends itself to compelling storytelling, strengthens KIND’s reputation, connects our mission to our brand/product, and gives consumers another reason to love and trust KIND.

      Media Relations

  • You will be responsible for generating consistent media coverage and social conversation as part of an integrated “news engine” team. On a monthly basis, you will develop and pitch storylines/mini campaigns that spotlight our commitment to doing the KIND thing for the world.

      Integrated Communications Support

  • You will support the broader team on a variety of initiatives. These initiatives may include pitching KIND products or product-centric campaigns; developing media materials that tell our story; supporting food policy or health & wellness initiatives as they arise; pitching KIND’s CEO to business press; and supporting thought leadership positioning efforts.


What you’ll bring to KIND

  • Experience in CSR, social impact or corporate communications
  • An understanding of traditional communications and how it integrates with social, digital, influencer and content work-streams

You are…

  • Proactive, with a demonstrated ability to not only execute what has been handed to you, but also create new
  • Creative, with an ability to develop ideas independently, and execute them in a way that drives results and advances our business objectives
  • Intellectually curious and a “culture vulture” who is in tune with trending news and topics, as well as new digital platforms, news outlets, columns, etc.
  • A connector and relationship builder. You have no hesitation picking up the phone and calling media, influencers or partners to sell them on an idea. You are also empathetic, and have a way of putting yourself in others’ shoes to understand their motivations, goals, etc.
  • A team player who can partner with those outside the integrated communications department to build programming that meets everyone’s objectives
  • Genuine in your desire to help make the world a kinder place, committing to always spreading and celebrating kindness


You have…

  • 2-4 years of experience, ideally at a communications agency or in-house at a fast-growing, entrepreneurial brand
  • B.A. in communications, marketing, or a related business field
  • Strong writing skills and a keen understanding of how to pair different messages with different audiences
  • An ability to move quickly, especially under pressure, to ensure we remain nimble and ideas are acted upon in real time
  • An understanding of the social impact space, including best practices and key players, and a belief that businesses have a responsibility to create positive societal impact



  • You have existing relationships with business and/or social impact media and influencers
  • You have worked with non-profit partners in the past
  • You have design skills beyond basic PPT
  • You have previously developed social impact reports


What KIND offers

  • Competitive compensation, including equity in KIND!
  • Flexible Paid Time Off.  Choose what works best for you, including summer hours
  • Excellent health, dental & vision insurance, with options to fit you & your family’s needs
  • Your health is important! Our wellness strategy focuses on mental and physical well-being through in office programs like Drs, Nutritionists, Yoga, Mindfulness, Chair Massages & others
  • Casual office dress code – feel free to wear your KIND gear
  • Monthly shipment of your favorite KIND bars to share with your friends and loved ones. After all, we’re all brand ambassadors!
  • Training & tuition reimbursement program, because continuing to learn matters and we support your development
  • A dynamic, ambitious, fun and KIND work environment
  • The opportunity and responsibility to be KIND everyday


At KIND, we are committed to an inclusive workplace where diversity in all its forms is championed. KIND is proud to be an equal opportunity workplace and we are an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants with criminal histories, consistent with legal requirements. If you require special accommodation, please let us know.

How to Apply


Job Categories: Communications
Job Types: Full-Time

Apply for this Job